How to boost your sales by improving your E-commerce site


We know that the E-commerce market becomes more popular since the digitalization of everything. Since the internet is easily available and the increase in mobile devices makes it easy for users to buy from any online store.

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Introduction


We know that the E-commerce market becomes more popular since the digitalization of everything. Since the internet is easily available and the increase in mobile devices makes it easy for users to buy from any online store. It depends on how much time they spend on your e-commerce site and how much they buy. You can earn profit by showing ads also. After Google, Amazon also generates huge revenue by showing product ads on their website or apps.


E-commerce site designing is all about how it looks and how it works. Proper navigation and a simple user interface are key in E-commerce website designing. You have very little time to convince your users that why they should stay here and buy products from your website. Website design is important for user engagement. If they don’t like your website design, they move to your competitor’s site.


Since the covid-19 pandemic starts, online shopping becomes very popular, and the online shopping market grows significantly. Even small businesses now start doing online business by launching their e-commerce websites. It boosts their sales as well as earnings.


That is why it is important to create your E-commerce website and design according to customer needs and a user-friendly user interface. You can create your website by yourself or can take help from any ux design company. Always think about your customer and their needs and try to fulfill them.


Now, look at the factors which can help you to boost your sales through E-commerce sites: -


  1. Please make sure that Home Page, Category Page, Product Page, and Checkout Page should be there on your website. These are some basic elements that are further divided into subcategories according to your product or services.
  2. Always upload quality photos and videos of your product to your website. Better representation of your store and product through images and videos is always beneficial. Try to upload high-resolution pictures, videos, 360-degree views.
  3. Low-quality images will affect your product and leave a bad impression on your product. Pixels of your photos should not affect whenever a user zooms in your product image. Upload exact or original product images.
  4. Demo of your product should be very effective and easy to understand. The more details you give to users about your product, the more likely they buy your product.
  5. Show your product from different angles, show packaging, and extra accessories. It is one of the effective and easy ways to boost your product sales.
  6. The main aim of UX design is to create a website that makes user's life easier and easy to navigate all features of the website. Whether they want to perform any action (registration, purchase, pay bills, save product, etc.), it should be done very easily. A designer should think about what users want.
  7. Filtering a product should be easy to navigate. The search bar should be prominent and easy to find. The brand logo should lead to your homepage.
  8. You can try A/B testing to choose your features and navigation design.
  9. Logo of a brand, Search bar, Navigation menu, main content area, and footer are some of the elements which should be present in any e-commerce web design. A simple and understandable web design structure of your website helps your users to easily navigate your online store.
  10. Important details or information should be displayed at the top of your website page. Your website should be easy to browse and user-friendly.


Conclusion


Online shopping is easy and fun. Anyone can shop anything from anywhere with one click. You don’t have to worry about any crowds or traffic while buying online. If you want to boost your online sales then make your website responsive, easy to use, continuous improvement to make it better, add your social media profiles and stay in touch with your audience. Give them support anytime they ask. Add contact pages and FAQ pages for users.

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